ManageMyAffiliateProgram.com provides the following services:

Affiliate Program Launch and Network Selection

Your program can be live in as short as two weeks or less.

Affiliate Communications

Fast replies to affiliates email, newsletter management, terms and condition enforcement.

Affiliate Program Reviews

Get an evaluation that includes a list of action items to optimize your program's performance.

Affiliate Program Reports

Receive daily, weekly and monthly reports, including CPA data and affiliate analysis.

Affiliate Recruitment

Attract, convert, and keep affiliates engaged to your program.

Affiliate Program Management

Daily account management such as approving applications, reports, optimization and troubleshooting.

Affiliate Program Optimization

Does your website have potential to rank well in search engines? Request an evaluation.

Affiliate Program Features

Support for coupon codes, data feeds, custom creatives, private label options and more.

Creative Development Services

Optimized banners, text links and landing pages are the key to attracting and keeping affiliates.

Affiliate Management Training

Training is available for your internal employees to manage all or part of your program.

Affiliate program solution selection consulting

Outsourced affiliate program management

Affiliate program daily management

Creative development - banner ads, text ads, widgets, landing pages, etc.

Affiliate recruitment, affiliate relationship management, affiliate optimization

Affiliate newsletters, html email, email campaign design and management, email reports

Coupon code strategy and management

Super affiliate strategy, optimization and recruitment

Competitive analysis, competitive commission payout analysis

Competitive affiliate program monitoring

Affiliate program project management

Custom static & dynamic landing page creation / consulting for maximum conversions

Technical integration - coding, testing, or a resource for your existing engineering team

Sweepstakes, coupon, sales and other promotion management

Ecommerce, store front technical integration, form integration and return management

Competitive affiliate program analysis

Affiliate marketing training

Affiliate program evaluation / affiliate program review

  LinkShare
  Affiliate network, pays affiliates, and provides reports.

  Google Affiliate Network
  PPA / CPA based performance network, that pays affiliates, provides reports.

  DirectTrack
  Robust tracking, reporting ad serving, ad tools, no network, it is up to you to pay

  the affiliates or to have a 3rd party write the checks, keep tax records, etc.

  MyAffiliateProgram
  Offers affiliate marketing software, tracking, reporting.

  ShareASale
  Affiliate network, reporting, pays affiliates, and more.

  TradeDoubler
  European focused affiliate network.

Is your call to action above or below the fold of your landing pages? Find out by entering the URL of your landing page in this handy screen size emulator. Optimize your landing pages and keep your affiliates profitable and loyal.

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Are your affiliate newsletters ending up in spam folders, or worse, deleted by the ISP's anti-spam system?

Check your newsletter's deliverability by first emailing your proposed newsletter to test email accounts in Yahoo Mail, Gmail, Hotmail, etc. Then, run your newsletter copy to a free spam score test service.

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Track the source of an email - who sent that email?

Find out who sent an email to enforce your email campaign policies with this free email tracer.

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Did an affiliate send you an email in another language or do they have a profile description or incentive descriptions in a non-English language?

This free web-based translation service will convert it to English for you. Languages include French, Spanish, Dutch, Russian, Japanese, Italian, German, and Chinese.

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Find out if your website's SEO is being harmed by duplicate content.

Use this free tool that searches for copies of your web pages on the web.

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How much traffic is a potential affiliate getting on their website?

There are a few different sources for finding out how many visitors websites are getting, including Quantcast.com, Compete.com, Alexa.com, and AttentionMeter.com.

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Need to find past revisions of a website?

Use the WayBackMachine to find website revision history information.

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What's the buzz on your affiliate program, competitive affiliate programs or affiliate networks?

Check out the affiliate community at abestweb.com. You can also find out about upcoming affiliate conferences, summits, affiliate marketing events, etc.

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Instant message with your super affiliates.

Super affiliates are just like any other strategic partner, so be in constant contact. No, you don't have to run all the messenger applications at the same time like Yahoo Messenger, AIM, etc. Download Trillian (free or premium version), the multi-protocol instant messenger and chat with your top publishers and affiliates.

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How fast does your landing pages load from different locations?

Faster loading landing pages are one of the keys to landing page optimization and affiliate traffic conversion optimization. Find out how fast your pages load with this web page speed test from different cities.

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Need to find the contact information for the registered owner of a domain?

Try these sources to look up the owner of domain names.

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With our affiliate program management services, it takes from 2 to 6 weeks depending on the technical implementation and how many features you want to add to your site (coupon codes, custom landing pages, etc.)

2. How are conversions tracked for affiliate programs?

Conversion tracking code is placed on your sign-up confirmation page or your shopping cart confirmation pages (or both). It takes most web development teams less than 30 minutes to place the tracking pixels on the appropriate web pages. Some affiliate networks also require code to be placed on the landing pages as well.

3. How fast can I expect my affiliate program to start generating sales?

You can see your first sale come through in as quick as 24 hours. The rest of it depends on how well your brand name is known, your commission payouts (competitive), quality of your banners and text links, landing page conversion rates, the uniqueness of your product or service and other key factors.

4. What is the best way to get affiliates to sign-up to my affiliate program?

First, you need to make sure you have a profitable proposition for affiliates. Your commission payout needs to be competitive, but also is enough to make it profitable for your affiliate. Also, you need to have sales materials ready for your affiliates to use to promote your product or service. Just like a job interview, you have only one time to make a good first impression. Affiliates will test your program, and if it isn't profitable, or doesn't make as much money for them as your competition, they are gone forever, even if you make improvements later. There are at least 12 new affiliate programs launching every business day, so they will continue to test new ones, and they just remember they already tested the affiliate programs that didn't perform. Once you have a great affiliate program, the best way to recruit them is to use an affiliate network (unless you have a full time team to recruit them directly), use the recruitment tools provided by the network, use a company like ours that has direct contacts with affiliates, and offer the super affiliates a higher payout than what is published to the regular affiliates.

5. How can I find out what my competitor's are paying in commissions in their affiliate programs?

Create a "dummy" affiliate account in each of the networks, Commission Junction, LinkShare, etc., then look at their published commission payouts. If you use a Yahoo, Hotmail, or Gmail email account, you can even sign-up to see what their welcome email looks like.

6. How can I prevent fraud?

There are several techniques. First, set your affiliate program to manual approval so you can review each application. Avoid affiliates from countries known to cause mainly fraudulent traffic. If your transactions are for the U.S. only because you ship only to the U.S. (for example), be sure each affiliate has a website (or SEM campaigns) targeted to U.S. customers only. Also, we monitor your affiliate program reports for suspicious activities.

7. What should I do before I launch an affiliate program?

Make sure your website can handle the extra traffic, be sure to reserve misspellings and variations of your domain name (you should do this anyway, with or without an affiliate program since your competitor's affiliates might grab these domains to promote your competitor's products), analyze the CPA of your other sources for customers (Google Adwords, Yahoo Search, etc.).

8. Who handles the W-9 / 1099 affiliate tax records?

If you launch your affiliate program on an affiliate network like Commission Junction or LinkShare, they handle it. Otherwise, you will need to have your internal accounting department keep track of every affiliates SSN or EIN and report the amounts paid to the IRS just as you would a consultant via 1099. Or, you can hire an affiliate check writing service to do this as well.

9. How can I track the quality of the traffic I am getting from my affiliate program?

You can pass the network and/or affiliate identification number from the URL into your internal database, tied to the customer or registration number created during the transaction. You can then run reports against this new field to determine repeat purchases, tell a friend, site usage, pageviews, or any other criteria your database stores. You should do this as well for Google Adwords, Yahoo Search, etc. so you can then compare the TRUE quality and value of your traffic.

10. Should I hire an affiliate manager to manage my affiliate program or should I find a consultant?

There are pros and cons to both. A consultant can bring in years of experience from managing affiliate programs across multiple industries, bringing in new ideas you may not of though of. We can launch and manage your affiliate program or we can launch, manage the first few months and transition it internally to your affiliate program manager. Just make sure they have enough time available on their plate to handle the extra work load.

11. Are coupon codes really that important?

Yes! Very much so. Without coupon codes, you won't get on the 100s of high volume coupon sites, like couponmountain.com, couponcabin.com, and many others. Plus, many of these coupon websites pull in coupon codes automatically from coupon code data feeds. This is an easy way to place your coupon code once, to get on 100s of affiliate websites.

12. How long have you been managing affiliate programs?

Since 1997. Internet Marketing since 1994.

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These terms are sometimes used interchangeably. Some affiliate networks use the term publishers and some use affiliates. Partners usually deal directly with the advertiser (or merchant) versus through an affiliate network. There are some affiliates that have websites, some use SEM like Google Adwords to promote your products and services, some have great SEO and are monetizing their traffic via affiliate programs (and usually a combination of Google Adsense ads too). Some affiliates have combinations of many different methods to get traffic.

These are the same terms. These are the companies that pay affiliates based on sales and / or leads.

EPC

Earnings Per Click. In the case of Commission Junction (CJ), it means Earnings Per 100 Clicks. CJ uses this to rate both the advertiser program and the publisher (affiliate) performance.

Pay Per Click (PPC), Pay Per Lead (PPL), Pay Per Sale (PPS)

Most affiliate networks pay out on leads and sales. Some of them used to PPC as well. A lead can be a newsletter sign-up, registration, or other trial. Sales are associated with the use of a credit card.

Affiliate Program Directory

There are several websites that list affiliate programs, some have forums so affiliates can discuss the programs amongst themselves as well.

Recurring Commissions / Residual Commissions

When an affiliate gets additional commissions on follow up sales from the same initial customer they recommended.

Charge Back / Chargeback

When a commission is revoked from an affiliate due to violation of program terms, a customer returns a product or cancels a service.

Payment Threshold

A minimum amount of commissions that must be earned to justify the mailing of a payment check to the affiliate. This is usually set to $50 or $100 per month, but can vary.

Affiliate Manager

A person who manages the day to day activities and tasks that revolves around an affiliate program. This includes a combination of proactive and reactive tasks necessary to grow your affiliate program.

Bounce Rate

A bounce rate is determined by dividing the amount of visits to a landing page by the amount of people who didn't proceed or click anywhere on the landing page. In other words, they either hit the back button, closed the browser, or typed in a different web address / URL. This is part of optimizing your affiliate program performance.

ROI - Return On Investment

The calculation of all of your expenses used to acquire a given customer. ROI is used to analyze and optimize your affiliate marketing program.

Search Widget

These are small applications placed on the affiliate's website that will collect key values and pass them to the merchant's website, such as flight information, dating criteria, search criteria, etc.

Super Affiliates

These are affiliates that are in the top percentage based on earnings. Many use SEM (Google Adwords, etc.) some have websites that get traffic through either SEO / organic search results or via their own inbound PPC campaigns.

Private Label

When the merchant / advertiser provides a template system that allows the affiliate to insert their name so it is labeled as the brand of the affiliate. This is a good way to build affiliate loyalty and commitment.

Geo Targeting

The use of tools that help target ads to specific country, state, city and even zip codes. This can drastically increase the conversion rates and the EPC for your affiliate program.

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